Mission:
Identify a Marketplace Manager capable of accelerating marketplace development for a leading retail player, in a context of product offering diversification and omnichannel transformation. The objective: structure the merchant offering, recruit quality sellers, and drive the marketplace’s commercial performance.
Result:
The recruited profile defined a targeted growth strategy, strengthened third-party seller onboarding, and structured management tools (pricing, service quality, catalog). They also developed new high-potential categories and established key partnerships. Result: +60% marketplace GMV growth in one year, with significant improvements in margin and customer satisfaction.
Conclusion:
This recruitment enabled the retailer to establish its marketplace as a strategic growth lever, complementary to direct sales, and to stand out against pure players on differentiated segments.