Mission:
Identify a Head of PR & Influence capable of defining and driving public relations and influence strategy within an international advertising agency. The ideal candidate needed to combine expertise in strategic communication, team leadership, and the ability to develop impactful influence campaigns to strengthen the visibility and reputation of the agency and its clients.
Result:
The recruited candidate structured the PR and influence service offering, launched innovative campaigns, and strengthened engagement with target audiences. He contributed to acquiring new clients and growing revenues related to influence communication, while enhancing the agency’s reputation on a global scale.
Conclusion:
This recruitment enabled the agency to establish its expertise in PR and influence, expand its client portfolio, and solidify its positioning as a major player in international communication.