Mission:
Identify a Chief Marketing Officer capable of defining and executing a comprehensive marketing strategy for a cybersecurity-focused tech scale-up. Objective: increase brand awareness, generate qualified leads, and support international expansion.
Result:
The recruited CMO repositioned the brand, structured marketing teams (content, digital, events, product marketing) and launched high-value campaigns targeting IT decision-makers. Inbound performance doubled within 6 months, with a significantly strengthened sales pipeline.
Conclusion:
This recruitment enabled the company to scale across its priority markets, strengthen its credibility in an ultra-competitive sector, and transform marketing into a direct growth driver.